On this episode of "The Deal Scout," I had the pleasure of interviewing Rebecca, a deal maker from Toronto who helps deal makers by providing technology to help them close their capital raises. Rebecca and her team have built a platform that allows people to set up an online store and raise capital digitally. They have transacted close to 2 billion dollars through the system from investors all over the world.
Rebecca and her co-founder started with legal background and navigated through different laws and regulations for different countries. They started with cannabis deals and the first big deal they did was with the Green Bay Packers. They have seen that if you have a good deal, people want it and that doesn't change in a down market.
One of the key takeaways from our conversation was the importance of building relationships and engaging with investors when raising capital. Rebecca suggests using their software, YouEngage, to keep investors updated and engaged with the company. They also discuss the trend of impact investing and how people want to invest in companies that are making a difference in the world.
Rebecca emphasizes the importance of communication between founders and investors. She suggests that founders should consistently ask for feedback and support from their investors, even if they don't need anything specific at the moment. This helps to build a strong relationship and prepares investors for bigger asks in the future.
We also discussed the importance of learning from mistakes and counting losses as lessons. Finally, we talked about the importance of asking for money and getting comfortable with asking for other things from investors, such as support and guidance.
If you're interested in learning more about how to raise capital and build relationships with investors, be sure to check out this week's episode of "The Deal Scout." As Rebecca says, "If you have a good deal, people want it." So, go out there and make your deal happen!
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