Josh (00:00:03) - All right, everybody, welcome to the deal, Scout. We got seven minutes on the clock to talk about specific types of deals. And I'm here with my friend Charles Charles. Welcome to the deal, Scout.

Charles (00:00:12) - Thanks so much for having me. Josh, it's a pleasure to be here. Yeah, man.

Josh (00:00:15) - Good to see you. We're going to talk about the topic of JV joint venture types and arrangements and what that looks like. This is important for media people like me and dealmakers to learn more about this. So Charles why don't you intro us to JVs.

Charles (00:00:31) - Sure. So when we talk about joint ventures, uh, I remember back when I worked in corporate, I thought it meant two massive companies basically getting married to to do some big thing. But what we we are actually talking about here are promotional partnerships, referral partnerships. What we're really talking about is the transference of trust and authority from one party to another. So just as an example, uh, for all of you who listened to Josh's show all the time, you become, you start knowing him, liking him, trusting him, and as he brings in experts, you're far more likely to tune in and learn from them because you know, he's vetted who's coming on the show to begin with.

Charles (00:01:14) - So there's an inherent transfer of trust and authority in that process. Um, along with. Um, just the ability to to showcase your talents and, and offers and resources as you get on other people's stages, podcasts get referrals and things like that. So I'd love to touch on the four primary JV types. And the first one is presenting to other people's audiences. So this can be on physical stages. It can be on virtual stages. Uh, and like I just got booked again to speak for the second time at the Genius Network. Um, later this month, I'm flying to Cabo to present to a few hundred entrepreneurs for the baby Bathwater mastermind. Um, just booked to speak at Brian Kurtz Titans mastermind. This is basically. Coming into someone else's community, providing value with your expertise, actionable, usable things while also. Illustrating why people need what. What you have, or at least bringing it to their attention so they can determine if it's something they too would like in their in their business.

Charles (00:02:36) - So presenting to other people's audience number two referral partnerships. Now a lot of us get referrals. Probably all of us get some level of referrals. But in my slide deck I, I asked the question, are your referrals coming in by luck or by design? Are they coming in consistently or just as they happen to to roll in? And so in my pure JV methodology, they come in consistently. I get 12 to 20 referrals a week to $1 million plus businesses, as do my clients, by having a framework to consistently generate those where you're being handed ideal client, uh, for direct, um, client acquisition opportunities, speaking opportunities, joint venture opportunities. In fact, just this morning, I got a warm intro to Russell Brunson, and I actually got another warm intro to Russell two days ago from a different person. Um, so it's it's, uh, I teed up a three way intro with Russell Brunson, Doctor Cialdini about having him speak for one of Russell's high end masterminds. Um, all using this process.

Charles (00:03:52) - So that's number two, our systematic referrals. Um, number three would be like webinars. This is very similar to, of course, presenting to other people's audiences. But we're talking about like broad promotions when people are mailing lists of hundreds of thousands of people, those folks who are interested in your training, uh, register for that training. As they register, they're getting added to your email list. It's a very fast way to grow an email list for free. Um, and then as you make sales from sharing your product or service on that, uh, session, the revenue is shared with the partner. So it's your product or service, their audience. And so that's, uh, a very common context for joint venture promotions. You can use the same kind of thing around a launch model, where a partner may be sending a series of videos that build up and lead into a, uh, an offer. And then the last would be social JVs, much like this podcast. So they don't really require much overhead to set up at all.

Charles (00:05:04) - It's it's simply coming on to people's shows or hosting your own show. And again, you get those same benefits, your relationship building with the host. I uh, many shows I'm on, I land the host as a client, a joint venture partner, a referral partner. Uh, in fact, I just had a call with the JV manager from Clickfunnels that led to scheduling, uh, getting booked on the Clickfunnels podcast. Also a separate session to just send referrals back and forth and a sales call. So my methodology tees up more than one thing at a time. In fact, I was also just on Digital Marketers podcast. Uh, Mark deGrasse hosted me there. And the same thing coming off of that interview. Before we hung up, I was comped into a high ticket mastermind, asked to speak in that mastermind and set up a sales call. So it's a method to, uh, relationship, build, provide value, um, and then parlay that into a lot bigger winning outcomes than simply being on a show to begin with.

Josh (00:06:13) - Yeah.

Josh (00:06:14) - For a guy like me who's Uber connected, right. Large network, got a podcast show. I train and coach other podcasters. This is such valuable information for me and for all you podcast host out there. I really want to encourage you to connect in and find ways to work with Charles. So Charles, let's do this for people who want to learn more about you and and follow you. I know we have a special link for them, but, uh, what's a good place to start following you and beginning that process?

Charles (00:06:41) - Sure. Uh, you can pop over to Charles Bird. Comm be wired. Um, we did make a special link for for this show. It is my dot pure gv.com/deal. Dash scout. Uh, that will be down in the show notes. And, uh, you can also follow me on old school Facebook.

Josh (00:07:03) - Very good. Hey, guys. We did this all in seven minutes. And we do this to educate, to connect and, uh, essentially put deals and deal makers together.

Josh (00:07:12) - So my asked to use that if one of my guests says something that really resonates with you, that you reach out to them, their contact information and the special links will be in the show notes below. If you have a deal that you'd like to talk about, head on over to the deals. Fill out a quick form, maybe get you on the show talking about your deal in seven minutes or less. See you.